Measuring creative performanceWe started our online store www.godesi.in back in 2019, in 2021 we have shipped to more than 1.3 lakh customers. Over the last couple of…Jul 31, 2021Jul 31, 2021
Lead to Lifetime :)Sales is about the long-term association and not just a transactional arrangement. As a Sales Manager in a start-up, due to limited…Jun 29, 2021Jun 29, 2021
Is Cash on Delivery a necessary evil?It’s been a little over two years since I joined GO DESi, a FMCG start-up that sources its products from rural micro-entrepreneurs and…May 20, 2021May 20, 2021
Rolling out the DESi POPzSince our journey started in 2018, we’ve been focusing on one product -DESi POPz Imli. Last year, we sold more than 8 million pops. The…May 20, 2021May 20, 2021
Making DESi cool again!At GO DESi, we bring regional, tradition, ‘as is’ food/ confectionery products predominantly hand made in rural micro enterprises to urban…May 17, 2021May 17, 2021
Journey of Scaling up a Micro UnitOctober 2018 saw the start of our operations out of Manangi Grama located on the outskirts of the historical town of Sira, 130 km from…May 17, 2021May 17, 2021